Frankly, this post was tough to title. I toyed with a variety of options, but most just came off as condescending. I’m still not sure I like the title as written, but it’s at least one of the points I was trying to make.
The idea behind this post was to talk about what goes into writing useful and enjoyable content in the fitness, nutrition and bodybuilding space. Hence my struggle with the title. I could have titled it “A guide to writing content for the fitness industry”, or some such; but that’s where I draw a line, of sorts.
Tackling a post of this nature, you’d be forgiven for assuming I’m a successful personal trainer, fitness icon or otherwise accomplished writer. Fair, but wrong. It would also be reasonable for you to assume I perhaps have a science background, or qualifications in physiology, kinesiology and maybe nutrition. Again, no.
Well this dude better at least be jacked, right?
Alas, merely bumps in the right places, with a vein or two, and even some abs, when viewed under scientifically controlled lighting.